Little People of America Archery Clinic held at West Michigan Archery Center

Dear Easton Foundation,

Little People2Please accept my gratitude on behalf of all the little people archers who benefited greatly from this experience.  This event would not have been possible without the generous equipment and facility support from the Easton Foundation.  Hopefully there will be a great showing from these attendees at the World Dwarf Games archery competition in Guelph, Ontario, Canada in August 2017.

DSC_0648Please allow me the opportunity to provide a quick synopsis of this past Saturday’s archery clinic that was arranged as an activity with the Little People of America District 5 Spring Regional held this past weekend in Grand Rapids, Michigan.  There were 16 registered little people from Michigan, Ohio, Indiana and Wisconsin who attended the afternoon archery clinic at the West Michigan Archery Center.  After an effective review of the National Training System with 1984 Olympian Glenn Meyers the archers were set for an afternoon of shooting.  During the clinic the archers took aim at paper targets, 3D animals, balloons and finished off with a money shoot.  Each archer had a personal coach for the whole afternoon which resulted in great shooting form.  A donated collection of arrows (1214 shafts and 90 grain points) along with the Dwarf Athletic Association of America’s collection of recurve bows (obtained through a previous Easton Foundation Grant) was a great combination of equipment for all the archers.  Each archer received a customized plaque with their image captured during the afternoon of shooting and an archery reference sheet complete with all the JOAD clubs in their home state.  The clinic was well received and there were many compliments by those who attended.

DSC_0656From the WMAC Facebook posts you can see the archers had good form and lots of fun.

I also received numerous positive remarks from the coaches and archer/coaches for participating in the clinic.  Overall, this was a great experience for all who attended.


NFAA Easton Yankton Archery Center

The NFAA Easton Yankton Archery Center, NEYAC, has had a very busy first quarter of 2016. The focus of NEYAC has been outreach and education. Working toward that goal, it has partnered with several local and state organizations to highlight the influence the Center has on bringing sports tourism to the city and expose the community of Yankton to the opportunities of the world of archery. This year alone NEYAC has hosted a large variety of local group classes and corporate events. Additionally, NEYAC programmed a Holiday Archery series which function as ‘Try Archery” events that allow community members to explore the sport and tour the Center with fun holiday-themed archery games such as Valentine’s and St. Patrick’s Day.

In early March NEYAC welcomed over 40 members of Leadership South Dakota’s 2016 class to tour the facility and learn about the championships that bring national and international tourism to the state. Attendees also had the chance to experience one of the many corporate team-building activities NEYAC offers. Following the lead of tourist attraction, the Yankton Convention and Visitors Bureau named NEYAC one of its Great 8, a title granted to the top travel destinations found in the Yankton area. Earlier this year NEYAC’s Center Director, Bruce Cull was awarded the Yankton Chamber of Commerce’s Dorion Tourism Award for his pivotal efforts to put Yankton on the world stage as a top archery venue.

NEYAC has also seen successful partnerships this quarter with two U.S. Collegiate Archery Association events – Collegiate Indoor Nationals and Outdoor Regionals in February and April, respectively. NEYAC was also the host site for the National Archery in the Schools Program, NASP East River State Championships which brought in over 150 archers and is expected to grow each year with the continued expansion of the NASP program in South Dakota. 2016 was also the start of a new youth tournament dubbed the Midwest Youth Archery Invitational, which brought together archers from various programs including JOAD, 4H and NASP. This event welcomed archers from 4 states in the region and introduced many young archers to the team round competition formats.

SDAA State Indoor Championship - Sunday shooting lineKeeping with its title as one of the largest archery centers in the world, NEYAC has already been host to record-breaking events in the past 3 months. In April it was the host site of the South Dakota Archers Association, SDAA, State Indoor Championships and a record turnout of over 220 archers, which were able to shoot in a single shooting time on the second day of scoring. This capacity to host an ever-growing pool of archers in the state prompted the SDAA to grant NEYAC this championship for the next ten years.

Also in April, NEYAC welcomed the Easton Operating Centers and Affiliates to the first ever Easton Foundations Center Manager’s Summit which gathered managers, assistant managers and coaches from all 12 centers and affiliates from across the US. This inaugural event was designed as a way to share ideas, programs and provide training for centers to facilitate their development and influence in our respective archery communities. Not only was it a beneficial experience, but it was also very fun to have everyone come together.

To view more photos from the aforementioned events and tournaments, and to keep up to date with our activities here in South Dakota, follow us Instagram, Twitter and Facebook @YanktonArchery.

Easton Salt Lake Archery Center Receives 2016 Best of Salt Lake City Award


Easton Salt Lake Archery Center Receives 2016 Best of Salt Lake City Award

Salt Lake City Award Program Honors the Achievement

SALT LAKE CITY March 23, 2016 — Easton Salt Lake Archery Center has been selected for the 2016 Best of Salt Lake City Award in the Archery Range category by the Salt Lake City Award Program.

Each year, the Salt Lake City Award Program identifies companies that we believe have achieved exceptional marketing success in their local community and business category. These are local companies that enhance the positive image of small business through service to their customers and our community. These exceptional companies help make the Salt Lake City area a great place to live, work and play.

Various sources of information were gathered and analyzed to choose the winners in each category. The 2016 Salt Lake City Award Program focuses on quality, not quantity. Winners are determined based on the information gathered both internally by the Salt Lake City Award Program and data provided by third parties.

About Salt Lake City Award Program

The Salt Lake City Award Program is an annual awards program honoring the achievements and accomplishments of local businesses throughout the Salt Lake City area. Recognition is given to those companies that have shown the ability to use their best practices and implemented programs to generate competitive advantages and long-term value.

The Salt Lake City Award Program was established to recognize the best of local businesses in our community. Our organization works exclusively with local business owners, trade groups, professional associations and other business advertising and marketing groups. Our mission is to recognize the small business community’s contributions to the U.S. economy.

SOURCE: Salt Lake City Award Program CONTACT: Salt Lake City Award Program Email: PublicRelations@awardconnections.org URL: http://www.awardconnections.org

The Easton Sports Development Foundation Announces its Newest Affiliate Archery Center

Archery Learning Center










By Perry Smith

The Easton Sports Development Foundation is proud to announce its newest affiliate center, the Archery Learning Center in Snellville, Ga.

The Archery Learning Center is very proud to be a part of Easton Sports Development Foundation’s endeavor to promote and support archery around the country. The training center is constantly evolving and working on new ways to train future archery athletes to enjoy the great sport of archery for years to come. Their programs include introductory group classes for kids and adults as well as open times for individual lessons and coaching. The Head Coach, George Ryals, works closely with the assistant coaches to manage about 40 local kids on the Archery Learning Center’s Hornet JOAD and Adult teams. The Hornet teams travel around the world and competes from the local to world level in archery.Archery Learning Center2

Started by a 25-year pro and National Championship archer who enjoys spreading this lifelong love of the sport with his community — which now includes athletes who train there for Olympic competition — the Archery Learning Center has a growing reputation as a place where archers of all levels can learn, train and practice their skills.

The founder, George Ryals IV, “grew up around the range and in pro shops,” he said, surrounded by a sport he naturally took to at a young age. He still competes, but his focus now is on spreading what he’s learned in the course of a quarter century-long career in championship-level archery. One of his true joys is in watching the progress of the first groups that he’s worked with more than a decade ago — as well as developing skills in new, young archers, many of whom became involved after “The Hunger Games” movie series.

Archery Learning Center3“It’s very rewarding,” he said. “We’ve got several generations of archers now. Those initial kids that started that first JOAD program, many of them are still with me and they’ve graduated high school and are in college — and they’ve taken the whole arc, from starting with a little wooden bow to winning championships.”

The Archery Learning Center offers instruction at three different levels, ranging from first-time archers, to elite Olympians who compete at the international level, as part of the center’s Hornet team. Ryals has a list of champions he’s helped train at his website, which currently includes three of the five members of the U.S. National Men’s Compound Bow Junior Team.

Ryals’ bona fides are internationally renowned — in just the last two years, his coaching accomplishments include training the winners of the World Indoor Championships in Nimes, France, the USA Archery JOAD Indoor Nationals, the USA Archery Easton JOAD Nationals, the NFAA Outdoor Field Nationals, as well as multiple state champions for Georgia. And in 2015, GRIV also won the USOC National Developmental Coach, Coach of the Year, an award that includes all sports sanctioned by the United States Olympic Committee.

But despite the growth of the center, Ryals maintains roots that go back to the beginning of his archery career, noting one of the trainers at his center, Jake Veit, was one of his coaches when Ryals was an up-and-coming archer, and he credited another friend, coach and champion archer, Ginger Hopwood, with establishing the framework for the junior programs at ALC that have flourished in the last six years and become a model for similar programs at other centers in the region.

The center currently offers about 6,000 square feet of training space, and also includes an outdoor range area. Ryals is in the early stages of planning what could include more range space that will allow the center to offer another perk for archers — a 3D archery range for practice and give the ALC the capability to offer its own simulated 3D competitions.

In addition to three different levels of training offered — depending on how comfortable the archer is and also, how dedicated he or she is to the sport — there are Saturday classes for children and adults, weekly fun-shoots, leagues and intermediate to advanced classes and lessons.

Ryals also offers information about his training sessions, seminars, competitions at his website, extramiddle.com, a joke among his archery friends because archers like himself are always aiming for the “extra” middle.

The Archery Learning Center has joined a national network of prestigious archery facilities connected through the Easton Sports Development Foundation. Other Easton Foundations Center Affiliates include: The NFAA Easton Yankton Archery Complex in Yankton, SD; The Demmer Shooting Sports Education & Training Center at MSU, West Michigan Archery Center in Rockford, MI; Georgia Southern Shooting Sports Education Center at GSU; Nebraska Game & Parks Outdoor Education Center in Lincoln, NE and the Outdoor Adventure Center of South Dakota in Brookings, SD.

The Archery Learning Center is looking forward to an excellent collaboration with the other ESDF Affiliate centers and their coaches around the country and they expect that while working together they will make a lasting impact on our sport.

Contact Information


Hours of Operation

Monday through Friday, 11:30 a.m. to 8 a.m.

Saturday 9 a.m. to 6 p.m.

2164 Fountain Square

Snellville, GA, 30078


Opening Eyes

By Keaton Chia, Program Director, Easton Archery Center of Excellence

Archery is an age-old sport. Conversely it is also a sport for all ages. From young to old, archery truly captures the imagination. This is evident with the growing interest in the sport with popular movies such as “The Hunger Games” and television shows like “Arrow” prominently featuring the sport. It has a special draw that urges people to pick up a bow and arrow. From the first shot, especially for young archers, there are many paths and opportunities available. At the Easton Archery Center of Excellence, we aim to open the eyes of young archers to the many possibilities for them in archery as well as what it will take to achieve those dreams.

Located at the Olympic Training Center in Chula Vista, Calif., our facility is a high performance-training center dedicated to the sport of Olympic-style archery. Our primary users are the Resident Athletes (RA) of USA Archery who train full time.  While the RAs range in age, many of them are quite young, in their teens or early twenties. Having a dedicated archery center affords them the best possible training environment to achieve their Olympic aspirations. They are able to live on site, train at 70 meters (the distance shot in the Olympics) both indoors and outdoors, work out in our gym, tune equipment in the workshop equipped with a high speed camera and 3D motion capture system, and more. Many of these archers were successful in youth divisions before taking this step into full time training, which is reflective of the pathway archery provides from first shot to elite shooters.

What does this mean for young archers? Alongside the high performance training of the RA program, our center offers a variety of opportunities for archers to come and experience what it means to “train for excellence”, as we say here. We host youth development programs such as the USA Archery Junior Dream Team program as well as our own training camps for youth clubs, school teams, collegiate teams, and more. By blending high performance athletes with developing archers we are able to teach lessons that can only be learned from experience and those interactions.

Archery is a very simple sport at heart, however one quickly discovers that the lessons it offers are endless. In the same way, we hope young athletes will discover new sides of the sport they love by being immersed in the culture and environment here. We want them to see both what it takes to step into this next level of high performance archery as well as see it is possible to continue challenging themselves in exciting ways to attain a new level of mastery of their bow. The RA’s who train at the center are on an incredible journey of growth and success. With their bow in hand, we know young archers will be inspired and encouraged as they find their way to archery success.


Easton Foundations Team News

Exposure > Engagement > Excellence

By Caren Sawyer:
Happy 2016!
From everyone at the Easton Foundations THANK YOU for your support of the amazing sport of archery this past year.  From the growth of OAS to the Grand Opening of the Easton Archery Center at the Olympic Training Center in Chula Vista, it was a remarkable year.

2015 was certainly an incredible year for all of us at the Foundation.  In 2015 together we:

  • Provided archery instruction and shooting opportunities to 2,000 archers
  • Hosted 4,425 athletes in tournaments and events
  • Certified 154 coaches
  • Introduced employees from 41 companies/groups to archery through team building events

In 2015 our students and visitors:

  • Shot over 5 million arrows
  • Achieved over 1 million hours participating in archery

The Easton Foundations hosted a variety of events in 2015 including, for the first time, the Americas Coaches Symposium, Indoor Nationals, UBA State Tournament, and JOAD FITA Tournament.  We also hosted a variety of teams from the US and internationally at our centers.

Our team worked on improving technology to make the archery experience even better by supporting new scoring ideas like Rcherz and developing software to improve the registration experience (more on this in 2016!).

Through grants, our centers, and OAS, the Easton Foundations exposed athletes in 24 states to archery in 2015.  We funded over $6 million in grants to archery for camps, clubs, colleges, schools, parks, facilities and other archery programs.

Most importantly we recognize the impact of archery beyond the target – it’s a family sport that promotes togetherness, it’s a historical tie to our human roots, it’s inspirational, it brings excitement and enthusiasm, improves imagination and attitude, builds self-esteem, teaches empowerment, instills ownership, develops commitment and brings joy, fun and friendships!

The success of bringing the grand sport of archery to the US and the world could not be possible without support from so many groups and individuals.  Our accomplishments begin with the hard work and dedication of all our employees, staff, and volunteers whose passion for archery extends beyond their jobs.  We also rely on the generosity of those who support us with gifts, both financial and product, and everyone who supported us with their participation either by shooting or watching in the sport of archery!

Our success and triumphs however begin with the generosity and support of the Easton family – thank you to Jim and Phyllis Easton!  Without you none of this would be possible.

Archery grows with your collective participation, enthusiasm and assistance.  I encourage you to continue with your support and to invite others to help us spread the excitement of archery by trying archery, attending an event, sponsoring archery activities from OAS schools to the Gator Cup to the World Cup and watching archery in the 2016 Olympics!

On Target Olympic Archery Hopefuls Given Boost by New State-of-the-Art Training Center

By: Phillip Brents
Living East

Chula Vista native Lauren Clamon first picked up a bow at an archery booth at the San Diego County Fair when she was 11.  In less than three years, she was a national champion and now, as a resident-athlete at the Chula Vista United States Olympic Training Center, has already competed at several international events.   Read more….

The Easton Archery Center of Excellence is Officially Opened with a Spectacular Ribbon Shooting Ceremony

October 22, 2015San Diego, Calif.   The Easton Archery Center of Excellence, a state-of-the-art indoor archery training facility has officially opened with a spectacular “ribbon shooting” ceremony performed by 5 Olympic medalists from various Olympic Games, Juan Carlos Holgado ’92; Khatuna Lorig ‘92; Simon Fairweather ‘00; Vic Wunderle ‘00 and Aida Roman ‘12.

Olympic Medalists - Aida Roman, Vic Wunderle, Simon Fairweather, Juan Carlos Holgado and Khatuna Lorig
Olympic Medalists – Aida Roman, Vic Wunderle, Simon Fairweather, Juan Carlos Holgado and Khatuna Lorig

The Celebration featured a private VIP tour and luncheon for media and invited guests. While touring the elite complex guests met world-renowned Olympians, watched Olympic archers compete, tried their own skills at archery and enjoyed food and festivities.

Indoor RangeThe 42,629 square-foot facility includes a 70-meter indoor range, fitness room, athlete lounge, coaches’ offices and multiple classrooms and conference rooms. State-of-the-art technology includes ultra-high speed video, a 3D imaging system and other tools to assist Olympic athletes. A 30-bedroom housing complex is located nearby.

Greg Easton, President, Easton Foundations with his father Jim Easton
Greg Easton, President, Easton Foundations with his father Jim Easton

“Part of my vision to support the development of sports education and programs for youth and aspiring Olympians and Paralympians has included designing, building and supporting archery training facilities,” said Jim Easton. “The Easton Archery Center of Excellence is the culmination of years of planning and hard work by a team devoted to the goal of providing…leadership, facilities, programs, training and education for the growth and development of archery.”

Easton said the new center will be a place for “archers from around the world to pursue their competitive dreams.”

The building was designed by Easton’s brother Bob, who is a champion archer and also renowned architect.

Resident Athletes
Resident Athletes with USA National Coach, Kisik Lee; Easton Foundation Board Members – Greg Easton, Jim and Phyllis Easton, Don Rabska; Architect – Bob Easton and CEO of USA Archery – Denise Parker

The new center is expected to help California attract and host major archery events, including world championships.

“Archery has meant so much to the Easton family for over 90 years,” said Greg Easton, president of the family’s Easton Foundations. “Through the Easton Foundations, my father’s dream of supporting archery from the grassroots and community level all the way to high-end competitive archers is being realized.”

In 1939 the Easton family began developing and manufacturing aluminum arrows in Los Angeles. This was the beginning of a trend in materials that would change traditional archery and ultimately other sports.

In addition to the new center in Chula Vista, the foundation has developed archery centers in Van Nuys, Salt Lake City, Newberry, FL, and Yankton, SD, in the United States, as well as in Spain and Switzerland.

News from the NFAA Easton Archery Center in Yankton, SD

The NFAA Easton Yankton Archery Center has had an exciting year planning and balancing a wide variety of international, national, sectional, state and local events. From the World Archery Youth Championship to record numbers at the R100, Ted Nugent Kamp 4 Kids, USAA National Field and NFAA National Target Nationals; the NFAA Easton Yankton Archery Center is a busy and exciting archery destination.

World Archery Youth ChampionshipsIn June, the Center hosted the World Archery Youth Championships.  Over 500 archers and coaches from 51 countries gathered in Yankton for seven days of official competition. Yankton’s state-of-the-art facility, with 8 outdoor fields dedicated to archery as well as an indoor range where archers can shoot a full 90 meters, garnered a unanimous vote from World Archery to host this prestigious event. The event ran from June 8 to June 14 and with the dedicated work of the local organizing committee and over 800 volunteers, the event was a resounding success for the Center, the community of Yankton and World Archery.

The New 3D Deck at the Ted Nugent Kamp for Kids
3D Deck at the Ted Nugent Kamp for Kids

In September, the Center hosted its 6th Annual Ted Nugent Kamp for Kids. TNK4K is held in partnership with Ted Nugent and promotes hands on, outdoor values to youth. With nearly 200 kids and parents participating, 30 sponsors and numerous volunteers; it was another successful camp. Although Ted was not able to attend, the kids enjoyed several outdoor activities, including slingshot, air rifle, bow birds, Olympic archery, first aid, trap, waterfowl, and 3D archery.

The following weekend proved to be one of the busiest in the Center’s history, simultaneously hosting the NFAA National Outdoor Target Championships, the USA Archery National Field Championships and an outdoor wedding. Both of the two-day tournaments began September 26 and concluded with an awards ceremony September 27. More than 215 archers competed in the NFAA Target Nationals.  The wedding took place on our newly built 3D archery deck.Target Nationals

The first week in November, six young ladies will be representing the United States at the 2nd Annual Binational Games in Tijuana, Mexico. They will be competing in the Youth and Young Adult Female Compound divisions. The event includes over a dozen outdoor sports, including archery. We are so proud that these ladies will be representing the NFAA Easton Yankton Archery Center as they gain experience in international competition and interact with archers from around the world.

The Center is quickly transitioning from outdoor shooting to indoor as the temperatures are falling. Shivers and Quivers kicked off the Holiday Tournament Series in celebration of Halloween. This event was free for kids, ages 7-14. The Yankton Center also hosted its 4th Annual I Shoot for the Girls Tournament, with all proceeds going to the National Breast Cancer Foundation. In November, the Shoot Out Hunger Thanksgiving Shoot will feature a food drive to benefit the Contact Center Food Pantry of Yankton. In December, The Toys for Kids Archery Shoot, in partnership with the Yankton Police Department, will provide Christmas gifts to children in need in the Yankton area. Competitors are asked to bring an unwrapped children’s toy as part of the competition fee. The Toys for Kids holiday gift-giving program of the United Way & Volunteer Services of Greater Yankton will help in distributing the collected toys.

In addition to archery, the facility is used for a multitude of events throughout the year.  Facility rentals are continuing to grow at the Yankton center. This past year, the facility has been utilized by many local businesses through corporate parties, soccer practices, a circus, a gymnastics fundraiser, a rock concert, Zumba classes, art classes, karate lessons, birthday parties, training courses and several other community events. A Try Archer station has been very popular at these events and it is a great way to introduce the sport to individuals outside of the normal reach. A large focus at the Yankton Center is to encourage the community to visit the facility and give archery a try. Every Saturday morning, Try Archery classes are held for a small fee of $5. Weekly try archery classes are held for local university students. These are great feeders to the adult and youth archery instruction programs.

Check out the NFAA Easton Yankton Archery Center on Facebook, Instagram, Twitter and at NEYAC.org for updates on upcoming events and offerings.